Course Overview

Gain a comprehensive understanding of Search Engine Optimization (SEO) and its benefits with our highly-rated SEO course. Learn how to optimize your website to achieve high search engine rankings in popular platforms like Bing, Google, and Yahoo.

SEO involves improving several aspects, such as increasing search engine traffic to your website, enhancing the user experience, improving the relevance of website content to targeted keywords, and boosting page authority. To achieve these objectives, it's essential to understand how search engines function and what algorithms rank a website on search engine result pages (SERPs).

Our online SEO course follows Google's official search center rules and only uses proven white hat SEO strategies. It's an excellent beginner's guide to search engine optimization, covering various aspects of SEO. Each SEO factor is thoroughly discussed, including how and why it influences search ranking, trend analysis in recent years, and more.

SEO is a long-term investment, and this training is ideal for webmasters, bloggers, business owners, SEO beginners/experts, and website owners who aspire to rank #1 in Google.

What You Will Learn

  • SEO tactics for commercial and revenue-generating websites.
  • Steps involved in efficient SEO, such as keyword research, generating optimal content, indexing web pages by search engines, and monitoring results.
  • Implementing effective SEO strategies, and gain access to online employment and the local market.
  • Importance of 'link popularity in the optimisation process.
  • Create a successful link-building strategy.
  • Google Search Console and Google Analytics tools

Course Modules

The modules covered in a complete digital marketing course may vary depending on the specific course and institution offering it. However, here are some of the most common modules you can expect to cover in a comprehensive digital marketing course.

  • This module covers the fundamentals and strategies behind Search Engine Optimization (SEO) to improve website visibility and organic search rankings.
  • This module covers the significance of SEO in driving targeted traffic, increasing online visibility, and achieving business growth.
  • This module covers how to optimize various on-page elements such as content, meta tags, and URL structure to improve search engine rankings.
  • This module covers techniques for building external factors like backlinks and social signals to enhance website authority and credibility.
  • This module will covers how local business can draw clients from a particular geographic location, local SEO is essential for increasing online presence and foot traffic. It concentrates on raising online visibility inside local search results and enhancing search engine rankings.
  • This module covers conducting a comprehensive analysis of your website's performance, identifying and addressing any technical issues that may impact SEO.
  • This module covers mastering the art of keyword research to identify relevant search terms and effectively integrate them into your website content.
  • This module covers understanding the impact of voice-activated devices on search and learning strategies for optimizing your content for voice search queries.
  • This module covers techniques for optimizing images to improve visibility and drive traffic through image-based searches.
  • This module covers how to leverage the power of Google Analytics to track website performance, analyze user behavior, and make data-driven decisions.
  • This module covers how to utilize Google Search Console to monitor website visibility, identify indexing issues, and optimize overall website performance.

Skills You Will Gain

  • Auditing for SEO
  • Content Marketing
  • Google Analytics
  • Keyword Planner by Google
  • Google Search Console
  • Keywords Planning and Implementation
  • Backlinking Strategies

Jobs You Can Apply For

  • Marketer for Search Engines
  • Consultant in Business Marketing
  • Digital Marketer
  • Marketing Analyst
  • Marketer of Content
  • Manager of SEO
  • Entrepreneur


Future Connect is pleased to award certificates to students who complete our Digital Marketing Course successfully to honor their accomplishments. Our credentials are quite valuable in the market and serve as proof of your knowledge, abilities, and expertise in the area of digital marketing.


  • Certified S.E.O. Professional
  • C.P.D. Certificate
  • Work Experience

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